Project Challenges
Heavy-industry buyers expect proof of capability, not generic agency filler. The challenge was to translate SCEIM’s crane maintenance, training, equipment qualification, steel analysis, and lifting-plan offer into a structured bilingual experience — English and Arabic — that surfaces partners, service depth, and Riyadh contact details without burying the engineering story under vague marketing language.
Project Deliverables
UX/UI Design
We designed a clear, industrial-leaning interface: a confident construction hero, scannable service cards (training, qualification, steel analysis, lifting plans, crane maintenance), dedicated partner and about narratives, and a contact path with phone, email, and Khaldia Tower address so every visitor finds a next step that fits how they buy engineering services.
Website
We built a responsive bilingual WordPress experience — homepage storytelling, services detail (including crane maintenance, repair, construction, and testing), about/vision/mission/values, partners, and contact — tuned for performance across desktop and mobile so KSA buyers can move from discovery to consultation without friction.